What Great Blog Design Doesn’t Need

by on July 13, 2010 | posted in Marketing

What great design doesn’t need is images. If your website design is good, it still requires them, especially past a certain post length. However, for those posts that are of a medium size, if you still feel the need to pull an image, the design of your website is significantly lacking.

I am of the opinion that my blog design is “good”, but not great. My web designers were awesome, moderately affordable and etc, but for what I’m presently looking for, I’m now saying “whoops!”. I hate putting images on posts – it doesn’t feel real. It just feels like something that has to be done because the post feels too long. If I actually want an image that enhances the post like a graph or something else non-photographic, I have no problem including it, because its part of the process, and it’s something the post can’t live without.

However, when I have to go to Flickr and search for “money”, something inside me dies. Because it’s not something I want to happen, it’s something that has to happen based on the aesthetics of my blog.

This isn’t how it should be.

In an ideal world, we’d all have our own spiffy blog designs that enhanced the text we’d flaunt with frequency, but in reality, too much great design begets average design, which means that very probably, my great design would now desire images to catch up with the even better designs.

It’s a cycle. If I had the ability to create images myself and that was a part of who I was, I could more accurately reflect the text in my posts. But every image I have to half-ass throw on my blog posts to enhance the aesthetics, is one other thing I artificially created to make this post a little more appealing, and a little less like me.

Invest in great design. It’s beautiful. It’s gorgeous. It envelops the text, and it makes me want to bookmark you instead of use an RSS feed. I want great design. I’m jealous. I hate looking at your sappy images that have no real usage in the post.

I want text, I want ideas, but I want to read them in a way that’s aesthetically pleasing. Without the images – with the totality of appearance.

Some beautiful blog designs: Military Home Refinancing – http://www.MedicareSupplementalInsurance.com – kottke.org –  daring fireballSaline Solution – 43foldersSeth GodinBurial Insurance – infinitesummer.org37signals – and a tool for blog gorgeousness – Readability.

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